Drew University Undergraduate Branding/Collateral
Thirst teamed with Drew University and consultant Infinite Sum to shape how this historic liberal arts institution just outside New York City defines itself for the next generation.
The result: Full-Impact Learning, a brand that breathes new life into an education that pushes students to think, question and shun intellectual complacency. At its core, Full-Impact Learning is built on small class sizes and personal attention from faculty, experiential learning and meaningful pathways to guide students into the working world.
Our work, which encompassed print, web and video, allowed Drew leaders, including David Muha, the university’s chief communications officer, to see design as a transformative force.