Rick Valicenti and Tanner Bowman created an interactive installation allowing Typeforce 7 guests to drop names.
Name Dropping was an event designed to make a tangible social network. Using hot wax, gallery visitors were invited to add their name to a long list. For a moment, a name resided at the top of the list but soon it sank into an anonymous puddle — the broader social context. Handwriting subtleties were temporary before they too became obscured by the messy vulnerability of the material.
Pick a color
gold / silver / bronze
Put on safety gloves
Hold the gun
Pull the trigger
Style your name above the previously drawn name
Every letter must connect to each and the name below
Photos by Reilly Drew and Tom Tian