STA 100 Poster System
Thirst designed the poster, and identity system for the newly relaunched Society of Typographic Arts 100 Competition.
First launched in 1978, The STA 100 Competition seeks to honor the best 100 examples of communication design that utilize innovative typography and design from around the world.
Thirst designed a frame that will remain consistent for each year’s competition. Inside the frame, an invited designer will create their interpretation of 100.
This year’s 100 was designed by Kyle Green and Zach Minnich of Thirst. The graphic is built with several layers each referencing 100 in different ways. The first layer is a bitmapped version of the “100” type from the 100 dollar bill. The second layer is made up of four different custom fonts, and the final layer contains 100 circles that have been warped. The poster was printed using neon colors, referencing 1960’s psychedelic posters.